Office Data

Valentine's Day is a very popular holiday in the United States, due to its great potential for marketing to couples (and singles, if you know what you're doing). In fact, this year, Americans are expected to spend $23.9 billion on Valentine's Day. With a good lead generation strategy, you can ...

Selling insurance can be a difficult task, especially if you don't know your target audience very well or if you only have one channel through which you manage to make insurance sales. One of the best channels for getting more insurance policy sales is email, but many insurance agents and companies ...

In recent years, video marketing has become a key strategic pillar for modern marketers, anchoring many content marketing strategies and making its way into other strategies like email marketing and social media. Video is highly engaging, professional-looking, and relatively easy to make, making it ...

Don’t you love looking ahead? If you’re always looking ahead, to what’s next, to the evolution of everything, you’re just like us and this article is for you.

Digital marketing is an ever-evolving industry, the landscape changes almost every day and it can be hard to predict what will dominate in ...

Today, it is essential to ensure that the ads people see are relevant and useful to establish an effective connection between the company and the consumer.

With this in mind, Google has taken a big step forward with the launch of Bard, an exciting experiment that combines generative artificial ...

Sometimes we tend to make the mistake of thinking that perhaps the user who visits our website or landing page will convert at the first moment, with the first action. Often, we believe that with a single action, whether through email marketing, social media or other content, we will achieve the ...

In an exciting evolutionary leap in identity, Viwom, the pioneer and innovator in video integration in email, welcomes its new name, Viewed . This change not only marks the beginning of a new identity, but also demonstrates the company’s commitment to its founding vision: making video truly viewable ...

With strong visuals, video marketing can transform your brand's reach and impact in the online marketplace.

Recent statistics from Google reveal that 68% of YouTube users rely on the platform to make purchasing decisions, and of those, seven out of ten will buy from a brand they see. With this in ...

Today's consumers are very different from previous generations. Most modern online users are looking for quick and effective answers to their questions and want to make their purchases smarter.

That’s why video marketing has been such an effective strategy over the years. In fact, by 2025, videos ...