The perfect database for your Email Marketing

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But how does Mail Tester assign these rankings? As mentioned, the platform, which can be used for free up to a maximum of 3 daily deliveries, carries out various types of checks. At each step, Mail Tester lowers your rating by a few decimal points if it finds something wrong:

Subject and content of the message.
Check Spam Assassin.
Server Authentication (including SPF, DKIM and DMARC).
Message formatting.
Presence in blacklist.
Presence of orphan links female database



Cold Email Email Marketing
What You Need to Know and Check for Buying Email Marketing Lists
Email marketing is undoubtedly a significant component of marketing strategies, as well as one of the most widespread and successful funnel and sales techniques in the B2B sector for acquiring new customers. In the case of existing customers, email campaigns are used to inform them about news and to strengthen their loyalty. Newsletter marketing generates large volumes of business at comparably low costs.

In addition to the email sending software , the quality of the contacts is also of extreme importance and decisively determines the success of the email campaign and consequently the success in the sales process.

The address database is therefore the foundation, the basis of your campaign. If you do not have the means to create one internally you can buy a contact list , but what should you pay attention to when doing so? Let's examine this aspect in detail.

1. Ability to select filters for email databases
The ideal provider is one that offers the filtering options you need. The more filters a company database has to classify, the more it will be suitable for your brand and needs.

A good database comes at a price, but the positive side effect is that you only pay for the B2B data you actually need. This ultimately increases your ROI (Return on Investment), as it makes it possible to reach the ideal leads with a limited investment.

In DB to Data , for example, the database records are divided into 26 business areas, 292 macro categories and 1,879 micro categories , which already offers enormous possibilities. In addition, there are another 350 specific classifications that allow an even more detailed selection from over 11 million data, allowing you to generate a highly targeted email list.

2. Database with verified emails
Choose a supplier with an updated and verified database , because only in this case purchasing email addresses is a convenient and problem-free choice.