For a customer loyalty campaign to generate the desired results, it is necessary to consider aspects such as:
1. Customer experience
It is estimated that by the end of 2020, customer experience will surpass uae whatsapp number data 5 million price or the product itself as brand differentiating factors , demonstrating its importance when it comes to retaining consumers.
On the other hand, it is necessary to consider that 86% of consumers are willing to pay more for a good customer experience , showing how this aspect can be key when it comes to increasing revenue.
Every consumer has unique characteristics, so businesses need to know their audiences thoroughly in order to interact with them in a friendly and effective way.
For example, 67% of Mexican teenagers say they prefer text messaging to communicate with their friends .
Companies can therefore take advantage of this format to establish direct and interactive communication with each customer from their cell phone, adapting messages to their buyer persona.
