Among the most relevant and clear aspects

[mawa84422]

This means that, in the next few months, you could wake up and find your content bumped up, down or out of Google. In this article I will try to summarize what is known about this update to date, providing you with the details but also some ideas for concrete action. So as to save that softie of your web project… The basics: How does updating “useful content” work? If you've been following me for a while, I already mentioned this at the time of BERT : essentially, Google is changing the way it evaluates content, using machine learning to decipher whether it is actually "useful" for users.


This analysis will provide more and more new denmark telegram data site-level signals , effectively becoming part of the overall ranking process. This means that whatever impact this update may have, the update will not be considered a manual or spam action and therefore you will not find any warnings about it in the Google Search Console. In short, we will have to keep an eye on the ranking of our pages ourselves, since this will be the first (and only) signal capable of revealing that Google has a problem with our content.


The update currently only analyzes English-language searches, but Google plans to roll it out to all other languages ​​soon. Very powerful: “useful” content is a site-level signal, not a page-level one. Understood? at the moment there is certainly the fact that this update introduces a new signal at site level. To clarify, the update will not affect individual pages but the entire structure.