UX Design: How to create a web design focused on user experience

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To be competitive in the market, regardless of the sector or industry you operate in, it is necessary to offer a good digital experience to your customers. Therefore, the application of UX Design, that is, web design based on user experience, is essential within any online site.



UX Design seeks to generate a positive perception of a service, product or device thanks to an experience that requires the least possible effort on the part of the customer. To achieve this, a series of elements must be used in the design to offer the best user experience.





5 elements to consider in UX Design


To implement UX Design on a website, it is necessary to follow sweden mobile numbers list some basic principles and consider certain elements. These are the most important ones.



1. Information Architecture (IA )
This is an element of web design that is responsible for satisfying the needs of the visitor. It involves connecting users with the content in a simple way, organizing, classifying and hierarchizing the information so that it is easy to locate.

2. Usability​
It focuses on the ease of use of a website or application. The design must meet the needs of users to ensure the correct experience. To find out how good a site's usability is, various techniques can be used, such as conducting surveys or focus groups.

UX design3. Graphic design
This is an element that determines the usability of the website. The visual aspect and graphic elements such as images, fonts, colors and icons are used to attract the attention of users and make their browsing experience more pleasant and positive .



4. Mobile First
Nowadays, most users access the web through mobile devices. Therefore, UX Design must be adapted to the mobile environment. This means that your page must be perfectly displayed on both mobile and desktop, or you will lose several conversion opportunities.

5. Prototyping​
To ensure a good web design, prototyping is often used. This is a preliminary version that serves to test how the design is going and whether it is suitable for the purposes of the project. It is a very useful element that gives an idea of ​​the functionality of the design before applying it.

If you take these elements into account when carrying out UX Design, you will be able to create a competitive website that offers you the benefits you are looking for.