More than just recording sales, payment systems allow retailers to collect additional information that can be very important for understanding how to increase customer engagement. This is especially true in 2023, when high interest rates have required companies to be more cautious.
For the retail industry, Valentine's Day was not a happy day. However, for Linx customers, the results were much more positive. A simple comparison between the numbers afghanistan phone number data shows that there are very different realities according to the level of technology use. The message given by the consumer is clear: offer incredible experiences – or the customer will look elsewhere.
The power of marketplaces
Being present on the main digital platforms is essential to obtain good results on the main retail holidays. The big challenge, however, is managing the presence on several marketplaces , each with different business rules, advertising, communication and sales processes.
Those who rely on technological solutions that facilitate the management of marketplaces gain a huge advantage. With agility in uploading registration information to the platform and integration with the retail ERP, systems like Linx Nodis allow the business to take a leap in productivity and be able to place new products on digital platforms very quickly.
Another advantage is centralized control of promotional activities on the main platforms. Marketplace hub solutions overcome management difficulties and provide agility so that retailers can manage all digital advertising in real time using a single tool. This means greater productivity and efficiency, accelerating the digitalization of the business and offering a solid presence in digital retail.
Valentine's Day brought important lessons for online sales. Now, it's time for each retailer to do their part to increase their performance in the digital environment on upcoming holidays. Count on us to increase the success of your business.
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