Aim for Square or Portrait Aspect Ratios

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For years, most social media networks have recommended publishing images with landscape aspect ratios. Usually, that means 1200 x 627 pixels or something similar. Although Facebook, LinkedIn, and other social networks still support landscape images, this aspect ratio isn't ideal for mobile users.

Because they're wider than they are tall, landscape images take up minimal nigeria mobile numbers list space in the mobile feed. The mobile feed is optimized for vertical images, which means landscape images may not stand out or capture attention as effectively. Updating the aspect ratio is an easy solution.

Both square (1080 x 1080 pixels) and portrait (1080 x 1350 pixels) aspect ratios work well in mobile feeds on all social networks. So which is the best choice? Portrait images take up the most vertical space in the feed, which means they're more likely to stand out and get attention.

But that doesn't mean square images are a bad option for mobile users. They're certainly better than landscape images. And if you're repurposing landscape images that you already had on file, it's often easier to rework them into a square image than into a portrait aspect ratio.

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In most cases, you don't even need to edit your images in a third-party app. Instead, you can crop them directly in the social media app as you create your post. For example, Facebook allows aspect ratio adjustments and image repositioning via the Edit button in the upper-left corner.

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Use Consistent Sizing for Carousels
When a single image doesn't communicate everything you want to say, carousels are ideal for sharing multiple images (or a mix of images and videos) at once. Even better, carousels are great for mobile since they encourage users to swipe through and view all of the creatives.

On Instagram, you can include up to 10 images, videos, or a mix of both in a single carousel. Whether you're planning to use square or portrait images, it's important to choose one aspect ratio. If you add images with multiple aspect ratios, Instagram will automatically publish all of them as squares.