Let's not kid ourselves. However, the search engine is the place where we most often look for the first, simpler, more general content. And there are few really specific questions there. These are already asked during closed-door meetings between people.
We can't focus only on them, because it will be difficult to find and no one will visit our website.
On the other hand, it would be a sin to focus solely on the search engine, because switzerland rcs data then we won't be answering these more specific questions, and not everyone will want to talk to us to get the answer to them, so they won't know that we have the answers ready.
The solution is, on the one hand, the aforementioned keyword analysis, but on the other hand, for example, conducting conversations and interviews with your customers to find out what questions they have, what knowledge they are looking for, what they need to know about the industry.
Mateusz Machulski, who has such conversations with our clients from online stores. Providing sales consulting and
e-commerce consultations, we are interested in what kind of knowledge people who manage e-commerce are looking for. We have our own opinion on this subject, our perspective, our own knowledge, but we reflect them on people we work with or have worked with.
From here I greet our COO at Suasio
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