However, sending emails can be a lengthy process, and that’s where email marketing plugins come in. There are a handful of WordPress plugins for Shopify that can take your marketing game to the next level by automating your campaigns, tracking your results, and saving you time.
Let’s take a look at the 6 best email marketing plugins for Shopify stores, their features, benefits, and pricing. Sit back, relax, and get ready to take your Shopify store marketing to new heights!
Boost Your Shopify Store's Email Marketing With These 6 Best Plugins
MailChimp
MailChimp, which recently partnered with Shopify, is an eCommerce france telegram mobile phone number list marketing automation platform and email marketing service that integrates directly with Shopify. The latest agreement between the two companies allows MailChimp users to share data across both platforms.
MailChimp has many features, some of which are:
Automate emailswhen a potential buyer leaves their cart empty or sends an email to welcome or re-engage customers.
The content optimizer allows users to make changes to their text, making it more engaging.
Access insights and use analytics to guide your future email campaigns.
Easy to dopop-up formsand landing pages that users can publish in seconds.
Pricing
There are four different plans that users can subscribe to, and they include:
Free: You get access to a ton of features, including precision-targeted emails, a marketing CRM, pop-up forms and landing pages, social media posts, and more.
Basics: This plan starts at $13 per month and includes everything you get in the free plan plus tons moreemail marketing templates, help with customer branding, accessA/B testingand up to 50,000 people. If you have problems with MailChimp or need help, you can reach our 24/7 customer support team (email andlive chat) with basic plan.
Standard: The Standard plan will cost you $20 per month and includes everything you get in the Basic plan, plus a robust behavioral targeting email feature, custom templates, a customer journey builder, and up to 100,000 contacts.
Premium: This is the most expensive package available and will set you back $350 per month. The Premium plan includes all the features available in the standard plan plus much superior multivariate testing, advanced segmentation, customer support (phone), unlimited contacts, and more.
Keyboard
Considered a major player in the Shopify store, Klaviyo is a popular email marketing automation platform that guarantees a higher return on investment without any risk. To help engage customers and increase business sales, Klaviyo offers its users the tools to create targeted and personalized emails. Users can segment their customers into groups, allowing them to target specific groups and increase conversions.
With the help of Klaviyo, Shopify store users can:
Create detailed audience segmentation to help personalize and tailor email campaigns to target audiences.
Automate abandoned cart emails, perform post-purchase follow-ups, and provide product recommendations.
Get real-time revenue data by different categories, including email campaigns, audience segments, and channel.
Send dynamic coupon codes to your potential customers to help increase conversion rates.
Pricing
Klaviyo has three different subscription plans, which include:
Free: Shopify store owners get credits that they can use to send emails to up to 250 people and text messages to 150 people. The free plan also gives you access to features like forms and push notifications.Audience segmentationand personalization, predictive analytics, and more. But you don't get any customer support on the free plan.
Email: As your business grows, you may want to increase the number of people you can reach with your emails, and an email plan is perfect for this. It will cost around $20 per month and will allow you to send automated emails to up to 500 contacts. There is no contract and you can unsubscribe from the plan at any time without any restrictions. You also have access to customer support if you run into any issues.
SMS: This plan focuses on SMS/MMS marketing and will cost you $15 per month. You’ll get up to 1,250 SMS credits throughout the month and access to a library of multi-channel automated flows, customizable reports, and SMS forms.
drip
Drip is one of the most powerful WordPress plugins for Shopify that lets you turn customer data into customer loyalty. Using automated emails and customer-centric marketing strategies, Drip allows Shopify store owners to build real relationships.
Some of the key features of Damla are:
Launch automated omnichannel marketing strategies.
Design and send beautifully crafted emails effortlessly.
Guide and connect with customers to create real relationships beyond their inbox.
Pricing
Drip only offers a paid plan for $39 per month and includes:
Up to 2,500 people
Unlimited emails
On-site campaigns
Email support
Free Pass
If you want to increase the number of people, be prepared to pay extra. You can take advantage of a 14-day free trial to see if the plugin is a good fit for your Shopify store, without needing your credit card during signup.
