Google SERP for keyword "buy protein powder"

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By looking at the top results on Google, you can get a sense of the intent behind the search, which helps you understand what kind of content you should create if you want to rank for a specific page.

Let’s look at the less obvious keyword “best eye cream,” which has an estimated 31,000 monthly searches in the US. Search volume for "best eye cream," data from Ahrefs' Keywords Explorer It would seem completely logical for an eye cream retailer to try to rank their product page for this keyword.

However, the search results tell a different story: Google SERP for keyword "best eye cream" Almost all of the search results are blog posts, not product pages. To rank for this keyword, you should mimic this pattern. Catering to search intent is more than just creating a certain type of content.

You also need to consider the format and angle of your content. Learn more telemarketing leads, egypt telephone number data about this in our guide to optimizing for search intent . 2. Create click-worthy title tags and meta descriptions Title tags and meta descriptions are your face in Google search results.

Like this: Components of a typical Google search result If users aren’t interested, they’re less likely to click on your search results. Tips.Google doesn’t always show the title and description you define in search results. Sometimes, it rewrites the title and chooses a more appropriate description from the page to show.