Find out which IT professions
are in the TOP-30 with income
from 210,000 ₽/month
The GeekBrains team, together with international career development specialists, have prepared materials that will help you start your journey to your dream profession.
The selection contains only the most popular and highly shop paid specialties and areas in the IT sphere. 86% of our students, with the help of these materials, have decided on a career goal for the near future!
Download and use today:
Pavel Simonov - Executive Director of Geekbrains
Pavel Simonov
CEO of Geekbrains
pdf icon
Top 30 Most In-Demand and Highly Paid Professions 2023
Will help you understand the current situation on the labor market
doc icon
A selection of 50+ free neural networks to simplify your work and increase your earnings
Only proven neural networks with access from Russia and free use
pdf icon
TOP-100 job search platforms from GeekBrains
List of verified resources of real vacancies with income from 210,000 ₽
Get the collection for free
Click animation
pdf 3.7mb
doc 1.7mb
Already downloaded 32414
pdf icon
It is common to distinguish 4 main types of email distribution services :
Marketing . With their help, you can upload your own contact base and set up mailings for it. This type of service provides the user with excellent functionality: the ability to collect letters in a block editor, use ready-made templates, control unsubscribes, create mailings for large bases, track statistics.
In addition, you will be able to enter additional information into the subscriber profile: name, gender, city of residence. What is important is that the service itself will not store detailed information about orders and visits.
Services "Marketing +" or "Marketing CRM" . Allow you not only to create and send mailings, but also to save data on actions taken and movements on the site in the profile of each recipient:
order statuses;
history of site visits;
actions with the basket and the "favorites" tab;
authorization;
using a loyalty card;
feeds with all products.
With these services, you can develop very complex segments for mailings. For example, you can select a specific group of users - those who added specific products to the cart at a certain time, but did not complete the order - and create new messages specifically for them.
It is justified to use such services if the company's database contains over 30 thousand contacts. Otherwise, paying for a subscription to a platform like "Marketing +" is not profitable; it would be more expedient to use free email distribution services.
Transport services . In most cases, they are used by programmers to set up automatic email distribution. The functionality and interface are very limited, you will not be able to simply go to such a service and download a contact database from a personal file.
Plug-in . This is the most specific type ─ microservices with email marketing functionality, located inside another service. For example, this could be a separate module inside a CRM system. This type of service is inexpensive, but their functionality leaves much to be desired.
