Add a header image and enrich the post with audiovisual content

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The header image will increase the impact of your post and help draw attention: ideally, it should be 700 x 400 pixels. You can also add photos and videos interspersed within the text: if you add a link to the image, you'll have created a banner in seconds.

Any LinkedIn member can post comments on your posts. But you can also choose to hide posts you consider inappropriate. LinkedIn will give you the option to indicate why you want to delete the comment. If you change your mind later, don't worry: you can restore it.

Simply go to your profile's "Your Articles and Activity" dashboard: b2b email list below this heading, you'll see your "Followers" count, which includes both first-degree connections and followers outside your network.

Posts published through LinkedIn show all users by default the number of views they have received, as well as recommendations and comments. In addition, the author of the post has access to additional statistical data to assess the article's effectiveness: the companies where the people who read the post work, their position, their location, and how they received the article. You can also find out whether the people who recommended, shared, or commented on your post are directly part of your network or not. This way, you can deduce how your article has gone viral and to what extent it is also contributing to increasing your profile's visibility.