How User Experience (UX) can be applied to business

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User Experience (UX)
Interdisciplinarity is an increasingly important topic within companies. While for a long time we had teams with different objectives and goals, today we are experiencing a different scenario. Convergence and focus on the purchasing journey requires integration and interaction between departments that have an impact on the purchasing process.

This means that Sales, Marketing , Customer Success (CS), Developers and other teams must always work with the customer malaysia mobile database in mind, regardless of the task they are performing. This is the mindset needed to develop and achieve the company's ultimate goal: increasing sales.

In this scenario, the User Experience Designer is a professional who has been gaining ground in the company, participating in teams that work on different stages of the Purchase Journey. The incorporation of design methodologies applied to business has transformed the way companies think. Using design as a tool for innovation, from a “business perspective” should be the focus of companies that seek to stand out in the market.