How is the way items are sold on eBay changing?

[metoc15411]

eBay was launched in 1995. All sales were by auction. Since then, it has continued to bring about various changes to keep up with the times, and the current rise of fixed prices is one of the results of eBay's efforts to adapt to the needs of its users. In last week's article, we reviewed eBay's latest financial announcement, and the figures showed that fixed price items are selling better than auction items. Some people may be wondering what sales method is best for their items. However, depending on the purpose of buying and selling and the type of product, it is appropriate to choose a different sales method. Let's take a look at the various advantages and disadvantages of sales methods.

In the case of an auction, by setting a low price at the beginning, many buyers (bidders) will come and the price will rise. This kind of situation, as the name "auction" suggests, is not taken for granted in recent years, and it seems that many cases end with one bid without the original purpose of an auction. Although it is called an auction, some believe that it will become increasingly rare in the future.


Although the "auction method" seems to have fallen gansu mobile phone numbers database into disuse, that is not the case! It is not without advantages! The listing fee for the auction method is lower than that of the fixed price method, and the listing fee is paid only if the product is sold, so it may be useful when you want to see the reaction to a test product. Speaking of strategic advantages, try setting the auction period to a short period of about one week, aiming for the holiday season. By listing Christmas goods for a short period during the Christmas season, there are cases where people who absolutely need goods by the 25th rush to bid. In the case of products with a limited supply less than the demand (such as tickets, items with signatures), the market will set a fair price through auction, so you don't have to list the product without knowing its value and feel like you have suffered a big loss when you find out its value later. This is the advantage of the auction method. The auction method can generate further profits by taking advantage of the psychology of consumers.

On the other hand, the recent trend of "Fixed Price" also has many advantages. It's because there are so many that it's so popular. Fixed Price items are listed for longer than auction items, and they also appear in Google search results. Recently, many buyers seem to be finding items from Google search results rather than eBay, so the number of views to the product page will naturally increase. Unlike auctions (not instant purchases as explained so far, but bidding), there is no waiting time, so it is also advantageous for international transactions that take a lot of time. Fixed Price items are listed for 30 days, but when that period is over, they are automatically renewed and you don't have to list them again yourself. It is especially recommended for sellers who sell a large number of items, as it reduces the hassle.