This small portion of results from the free keyword research tool, Answer the Public , further illustrates how many questions people have about flu shots:
Medical clinics don’t need to compete nationally for australia number data these topics, but at the local level, a single page on a website can answer almost every question a nearby patient might have about the topic. The page, properly designed, will reflect human language in its tags, titles, descriptions, text, and markup. It will tell all patients where to come for the procedure and when. It has the potential to reduce time-wasting phone calls.
And, finally, it will build topical authority to strengthen the clinic’s chances of formal ranking in the eyes of Google… which can then translate into better local rankings.
A keyword research tools typically don’t accurately reflect location, so research is typically conducted at a national level, and then adjusted after the fact to reflect regional or local language differences and geographic terms. In other words, a keyword tool may not accurately reflect how many local users in Dallas are asking “Where can I get a flu shot?”, but keyword and real-world research indicates that this type ofThe question is definitely being asked. A local business website can reflect this question while also adding the necessary geographic terms.