What does AI do to our job profile?

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The ESC euphoria in Zurich only came to fruition with a delay, as shown by the fact that the "Züri isch ESC" committee was set up relatively late; but - and this is a counter-argument - it was at least set up. Nevertheless, the search for the reasons that led to the rejection is futile. In all probability, there is no fair decision on such an emotionally charged issue.

There is now speculation that the retiring SRG rcs data malaysia Director General Gilles Marchand has treated himself to a "farewell gift" ( 20 minutes ) with Geneva. As head of the steering committee, he had a significant say in the whole process. The SRG's reaction shows that the anti-Zurich decision could now become a political issue. In an interview with 20 minutes, communications director Edi Estermann described these speculations as a "very malicious and stupid accusation".

To refute this, the SRG now has two options: Gilles Marchand resigns as head of the steering committee and is replaced by the future general director Susanne Wille when the final decision is made. Or Basel is awarded the contract.



A veteran of the PR and communications landscape recently retired. He was one of my former lecturers during a master's degree in communication sciences. His departure not only made me think about "how time flies", but also made me think about how the job profile of the typical PR consultant has changed in the last 10 to 15 years.