Alison suggests these four methods

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The key to filling your classes successfully
Are you looking to fill your swim, dance, gymnastics or activity classes with committed, loyal customers?

Alison Jones, from Alison Jones Coaching, recently hosted a webinar with us here at LoveAdmin, guiding us through her process for attracting and nurturing future clients.

Keep reading to discover how you too can start filling up your classes with devoted and enthusiastic students.

Marketing can seem overwhelming if you germany rcs data don’t know where to start, so Alison has come up with her “…four-step, new student blueprint.”

She’s found it to be really successful in her own dance school and was keen to stress that, “if you miss one of the steps, your attraction of new students will not be anything like as effective as it could be.”

Step one – Attract
If you want to fill up your classes then you need to get your message in front of new people – people who don’t know anything about you yet.

But how?

Facebook ads
Alison is a big fan of Facebook ads as, “… they can be effective because they can be very targeted.” You can specify what your ad should be, “… within this postcode with children of this age who are interested in this thing.” Alison even admits, “… in the spirit of being open and honest about what’s working really well in my business right now, Facebook is where we’re spending our money and seeing a good return.”

Referral schemes
This involves two businesses working together and promoting each other through their own marketing. For example, if your venue is next door to a coffee shop you can send business their way, even work out a discount for your customers. In return, they can display posters advertising your classes or flyers at the till.