How to Leverage Sales Intelligence for B2B Sales Success

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To do this, you need to add relevant keywords and links on the topic to the content, tags, headings and images. Read more in our materials: This is how hyperlinks are written in the page code: This is how hyperlinks are written in the page code Instead of the word "text", insert the desired phrase under which the link will be hidden. We remind you : the site should have anchor and non-anchor links in a ratio of 30/70. Also used are options 40/60 and 50/50. Keyword should naturally be entered into anchor links. For example, the keyword "buy boots Ukraine" is inserted as "buy boots in Ukraine". If the link is non-anchor, the key query should be somewhere nearby as a near-link text.



The final stage of interlinking is cleaning out the "garbage". Incorrectly functioning links have a negative impact on ranking, so duplicate URLs, unnecessary links in the footer, located in inconspicuous places, etc. are subject to unconditional removal. It's easy to overdo it with interlinking, so checking for spam is never a bad idea. It's a good idea to monitor pages for an excess of keywords, unnatural "sheets" of text that don't match the topics of the anchors. A separate stage of work is the fight against pages that are linked to, but have no links from them. They are also called "dangling". Here you need to either delete the hyperlinks completely, or add pages that are relevant for interlinking.



Working schemes of internal india number whatsapp site linking A competent hierarchical structure based on the semantic core is 50% of success in internal linking. We already see which pages are the main ones, and which ones should be subordinate to them. Let's consider the three most common site linking schemes. "Star" - all for all The idea is simple: all pages link to each other equally often. Suitable for: websites with services, small online stores. Working schemes of internal site linking - star Advantages: the risks of breaking link connections are minimal; if any page is excluded from the index, the weight of all the others will not suffer much. Disadvantage: difficult to use for a large Internet resource.



"Ring" - everything in a circle The point is that all pages link one after another, and then pass weight to the URL that needs to be promoted for a high-frequency request. Suitable for: sites with a large number of categories, subcategories and product items, or when you need to optimize the URL for a complex keyword. Ring Pros: easy to implement, weight is evenly distributed between URLs. Disadvantage: vulnerability during indexing. If one page falls out of search results, the circle will be broken. The "ring" also has more advanced options. For example, such a site interlinking scheme can transfer even more weight to the promoted page. In this case, the URLs insure each other.