Keyword Research: The keywords you choose should be long-tail keywords (three or more words) that are relevant to your content.
You should also target keywords with decent monthly search volume and low to medium competition. In general, it is much harder to rank for keywords with high competition.
Keyword Optimization – Keywords should be sprinkled throughout blog posts. You restaurant email list should include keywords in alt tags, meta descriptions, page titles, headings and subheadings, product descriptions and names, image names, and URLs.
Site speed: Site speed also has an effect on SEO. This is because if your site is too slow to load (more than three seconds), visitors will quickly bounce off your page and click on a different search result.
You can improve site speed with technological tools ( HubSpot , for example), or by reducing the images and files on your site.
Site Errors : You should check for broken links, duplicate content, and 404 error pages as all of these can negatively impact your site’s SEO.
Site structure : E-commerce sites are often difficult to manage due to the large number of products. But if it is also poorly structured, visitors and search engines will not be able to navigate easily, causing a negative impact on SEO.
Link Building – Building external links can help boost your search rankings, but only if you do it right. They manipulate search engine results (SERPs) and spam comments will do the exact opposite. If you choose to post on another blog or forum, you should focus on bringing something of value to the conversation.
If you decide to hire one of the digital marketing agencies in Argentina, you will no longer have to do all this work. You will also not have to worry about your SEO value, since the agency will take care of improving your positioning.
Make sure you choose an agency that has previous, verifiable experience with SEO for ecommerce.
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3. Content Marketing (Professional)
Content is one of the most important elements of an ecommerce marketing plan, yet many businesses don’t give it the importance they should, primarily because it can be difficult to keep up with posts and content that appeal to their target market.
