Among all the different possibilities of creating a phone number list marketing campaign, audiovisual content has become an essential part of corporate communication to stand out from the competition and create more business opportunities. The distribution of videos is at its peak because it is a light way of making the characteristics of your product known.
So, if I work in an industrial company, is it a good idea to make videos for my business? The answer is yes, as it is estimated that 96% of engineers watch videos to learn about their work and to enhance their knowledge of the sector in which they work. Therefore, the myth that videos are only used to reach the end consumer of a product or service is completely false.
There are many reasons to use video marketing to communicate your products or services, but it is necessary to have a solid foundation on which to generate content. In this post we will explain the video categories most used by industrial companies when preparing a marketing campaign according to the message they want to convey to the buyer persona.
