Marketing Officer, Orbit
Posted: Wed Dec 11, 2024 9:09 am
– Meg Coffey, Managing Director, Coffey & Teaappreciate The Potentialtiktok Has Proven How Powerful Video Content Can Be And Reinforced Many Best Practices When Creating Video Content. Not Every Brand Should Be On Tiktok – And Most Brands Shouldn’t Be On Tiktok Unless They Are In A Consumer-facing Space With A Gen Z Audience.however, Content Marketers Across Industries Should Spend Some Time On Tiktok To See How To Craft Engaging Short-form Videos, Examples Of How To Overlay Text And Captions, And Inspiration To Create Fun Video Content.
– Erika Heald, Founder, Lead Consultant, Erika Heald Marketing Consultinggo peru phone number library There For Big Promotion, But Don’t Expect Trustit’s A Place To Make Very Short-form Videos Visible To Big, Diverse Groups Of People. If Short Videos Can Convey Something Meaningful For Your Brand, And If You Want To Reach Large, Diverse Groups Of People, It Could Be A Promotion Channel.if You Need To Build Trust, You Need Longer Form Content. If You Want To Be Efficient, You Need Smaller, More Targeted Audiences.
You Need Account-based Marketing (Abm). Tiktok Is The Polar Opposite Of Abm. – Andy Crestodina, Co-founder And ChiefMedia Studiosknow Your Content Competitorsanything That Alters Our Expectations For Online Content Affects Content Marketing. When It Comes To The Attention Of Our Audience, We’re Not Competing Only With Our Business Competitors. We’re Competing With Everything They Read Or Look At, Or Listen To Online, Including Tiktok. People Expect Brands To Respect Their Time And Earn Their Attention By Educating And Even Entertaining Them With Our Content—even Content That Has A Business Purpose.
– Erika Heald, Founder, Lead Consultant, Erika Heald Marketing Consultinggo peru phone number library There For Big Promotion, But Don’t Expect Trustit’s A Place To Make Very Short-form Videos Visible To Big, Diverse Groups Of People. If Short Videos Can Convey Something Meaningful For Your Brand, And If You Want To Reach Large, Diverse Groups Of People, It Could Be A Promotion Channel.if You Need To Build Trust, You Need Longer Form Content. If You Want To Be Efficient, You Need Smaller, More Targeted Audiences.
You Need Account-based Marketing (Abm). Tiktok Is The Polar Opposite Of Abm. – Andy Crestodina, Co-founder And ChiefMedia Studiosknow Your Content Competitorsanything That Alters Our Expectations For Online Content Affects Content Marketing. When It Comes To The Attention Of Our Audience, We’re Not Competing Only With Our Business Competitors. We’re Competing With Everything They Read Or Look At, Or Listen To Online, Including Tiktok. People Expect Brands To Respect Their Time And Earn Their Attention By Educating And Even Entertaining Them With Our Content—even Content That Has A Business Purpose.