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Google confirmed that the use

Posted: Wed Dec 11, 2024 7:03 am
Artificial intelligence technology can calculate large amounts of data very quickly and analyze placements that are not suitable for placement, allowing advertisers to enjoy the large-scale bidding opportunities and efficiency brought by programmatic technology while also avoiding potential advertising harm. . At the same time, artificial intelligence can also reduce the damage of potential false positives by recommending blind spots that the brand has not noticed.

After the painful experience of the YouTube incident, of list of belize whatsapp phone numbers artificial intelligence can make YouTube video content have a protective effect on the brand , and emphasized that the use of machine learning (Machine Learning) can mark inappropriate content more efficiently and quickly than manual processing.

At the same time, when it comes to brand safety, postmortem analysis alone cannot stop the negative impact of inappropriate content. When bidding for advertising targets, brand owners need to combine artificial intelligence and programmatic tools to eliminate inappropriate content that will have a negative impact on the brand.

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Today's artificial intelligence technology can handle the huge number and scale of brand security operations, but most importantly, brand owners need to understand that artificial intelligence is only a tool to help enforce guidelines. Brand owners still need to be able to clearly define which website content should be used by them. Is the brand appropriate? As content continues to evolve over time, the definition of brand safety also needs to be reviewed at regular intervals. This is the only way to ensure that the brand image remains bright.