Customer mobility has made database cleaning an increasingly bigger challenge, especially for companies with hundreds of thousands or millions of customers.
One of the main pieces of information that companies are looking to obtain c level executive list from customers today is their cell phone number, as it is the easiest place to contact them, whether by phone, text message, RCS or WhatsApp.
However, if we do not have an adequate online data verification strategy and timely data updating, we may never have the correct customer data, or our database may degrade over time.
Here are 6 recommendations to keep your clients' cell phones up to date: 1. Verify that the client's data was correctly entered when registering. The most common thing to do is to verify the cell phone number as the first piece of information. It is also recommended to verify the email address if it is important as a means of contact. And any other information that may facilitate the future location of the client, for example, their Facebook, Twitter, LinkedIn or address.
