How to set up advertising in Telegram Ads?
Posted: Wed Sep 24, 2025 4:21 pm
Even if you're a beginner, setting up Telegram Ads is a consistent and straightforward process that will lead to an effective campaign. Let's break it down.
Registration and access to the advertising account
: First, you need to register for the Telegram Ads advertising account. If you already have a Telegram account, log in. Enable the "Advertising" section in your Telegram settings and gain access to campaign creation tools.
Selecting an advertising campaign objective
The Telegram Ads platform offers several objectives for setting australia cell phone database up advertising campaigns, such as:
attracting traffic to the site;
drawing attention to a product or brand.
Choose the goal that best aligns with your business objectives.
Targeting Settings:
Define your target audience. Telegram Ads allows you to target users based on several criteria:
geographic targeting;
Telegram user behavior (e.g., interests in sports channels, technology channels, etc.).
Create an ad.
Create a promotional post that looks like a regular message in a channel, but with the addition of emojis, images, or an avatar to attract attention. The text should be concise and contain key information about your product or service, as well as a link to the source with additional information.
Telegram Ads allows you to select channels
for advertising based on their topics and subscribers. Ads can be placed in large channels with active audiences or in less popular, more niche groups, helping you accurately reach your target audience.
Setting up your campaign budget and duration:
Set your daily budget or total campaign budget. Telegram Ads operates on a CPM (cost per 1,000 impressions) model, meaning you only pay for clicks on your ad. You can also set the ad's run time: set the start and end dates for your campaign.

Launching a Campaign
Once you've configured all the parameters, tested your ad, and selected the channels for placement, you can launch the campaign. Telegram Ads will automatically begin showing your ads to your target audience on the selected channels.
Analytics and Optimization:
After launching a campaign, you can track its performance using Telegram Ads' built-in analytics tools. You'll have access to metrics such as clicks, CTR, and cost per click. This data will help you adjust your campaign to improve results.
Registration and access to the advertising account
: First, you need to register for the Telegram Ads advertising account. If you already have a Telegram account, log in. Enable the "Advertising" section in your Telegram settings and gain access to campaign creation tools.
Selecting an advertising campaign objective
The Telegram Ads platform offers several objectives for setting australia cell phone database up advertising campaigns, such as:
attracting traffic to the site;
drawing attention to a product or brand.
Choose the goal that best aligns with your business objectives.
Targeting Settings:
Define your target audience. Telegram Ads allows you to target users based on several criteria:
geographic targeting;
Telegram user behavior (e.g., interests in sports channels, technology channels, etc.).
Create an ad.
Create a promotional post that looks like a regular message in a channel, but with the addition of emojis, images, or an avatar to attract attention. The text should be concise and contain key information about your product or service, as well as a link to the source with additional information.
Telegram Ads allows you to select channels
for advertising based on their topics and subscribers. Ads can be placed in large channels with active audiences or in less popular, more niche groups, helping you accurately reach your target audience.
Setting up your campaign budget and duration:
Set your daily budget or total campaign budget. Telegram Ads operates on a CPM (cost per 1,000 impressions) model, meaning you only pay for clicks on your ad. You can also set the ad's run time: set the start and end dates for your campaign.

Launching a Campaign
Once you've configured all the parameters, tested your ad, and selected the channels for placement, you can launch the campaign. Telegram Ads will automatically begin showing your ads to your target audience on the selected channels.
Analytics and Optimization:
After launching a campaign, you can track its performance using Telegram Ads' built-in analytics tools. You'll have access to metrics such as clicks, CTR, and cost per click. This data will help you adjust your campaign to improve results.