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Business Trends

Posted: Thu Mar 27, 2025 10:59 am
by mstaklimakhatunbd66@
Spending by Category


Source: McKinsey
Consumers intend to spend more in the next two weeks across a majority of categories as many begin recovering to some degree.




Source: McKinsey
Online purchasing, spurred by BOPIS (Buy Online Pick Up In-Store) expected to grow 60% this year, is a strong trend that offers shoppers the flexibility of in-store shopping with an elevated level of safety.
The number of consumers that are shopping primarily online is growing as well, with 40-70% expected to make the shift almost completely.
Consumer Behavior


Source: PWC
Globally, consumers are increasingly willing to go the extra mile and part with their data to help with contact tracing and other initiatives.
Additionally, nearly three quarters have found themselves working from home at least part-time.
Category Growth


Source: Via News
In 2020, the only sector forecast to see real growth globally is Food & Beverage, not including alcohol.


Source: eMarketer
Retail sales are projected to end the year down 5.7% from 2019, which job function email database is 12% below pre-COVID projections.
Global GDP decline is expected to hit 3% which is stark in contrast to the 0.1% global GDP decline of 2009.
eCommerce Growth


Source: Loss Prevention Magazine
While growth is expected to drop on a global and national level in most regions, eCommerce across many categories has experienced unprecedented growth like the 149% increase in US home improvement sales.

Advertising


Source: McKinsey
Digital channels are becoming increasingly more relevant as consumers shift their focus from traditional media, many spending time in apps, so ad dollars are following that pattern.