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Adding relevant keywords to your video titles and descriptions also makes it easier for people to discover your content on search engines. Big brands, like Google, use YouTube videos to promote their content. Google YouTube video Image via YouTube 11. Make your native ads part of the story Native advertising is a smart content promotion strategy in which ads integrate seamlessly with the platform they appear on. They're less intrusive and more engaging, a feature CoStar Lease Accounting leveraged here. Native Ads Example Image via Investopedia Unlike traditional banner ads, native ads look like regular content and generate 53% more views than traditional banner ads.

The different types of native ads include: In-Feed/In-Content Ads – Appear in social media feeds Content Recommendation Ads – Appear as suggested articles on websites. Search Ads – Appear at the top of search results, blending in with organic results Sponsored Content – ​​Partner with influencers or other websites to create content This content promotion tactic is telegram data particularly effective when combined with other promotion strategies such as social media advertising and paid promotion. 12. Leverage internal links and content hubs Using internal links and creating content hubs are excellent content promotion strategies. Internal links help search engines site and retain your target audience longer.

It's a smart way to promote content you've already created. Content hubs connect to smaller pieces of content, making it easy for your audience to find all the information they need. Plus, search engines love content hubs because they show that your site contains a lot of relevant content. For example, “Fitness & Lifestyle” section groups make it easy for visitors to find and explore interesting content on various topics. Content Center Image via Good Food 13. Participate in online communities and forums Online communities and forums are virtual spaces where people with similar interests come together to discuss, share, and learn from each other.