The first part of the lectures was devoted

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Many tactics typical of link building in general can be successfully applied in foreign markets. However, international link building differs from Czech link building in many ways, and these differences need to be taken into account in order to achieve the best possible results .SEO Restart 2023: Using AI, zero search volume and changes in theworld of link building At the end of March, the SEO Restart conference was held, which was primarily focused on news in the industry. If we had to determine a subtitle for this conference, topics such as artificial intelligence aka AI, Google updates and their impact on link building, and last but not least, the transition to GA4 were repeated. to the questions “How will AI change the future of SEO?

At the end of March, the SEO Restart conference was held, which was primarily focused on news in the industry. If we had to determine a subtitle for this conference, topics such as artificial intelligence aka AI, Google updates and their impact on link building, and last but not least, the transition to GA4 were repeated . The first part of the lectures was devoted to Belarus Mobile Database the questions "How will AI change the future of SEO? And how can we work more efficiently and faster with AI?" These topics were addressed in lectures by Vojta Fiala, Pavel Ungr, Jan Tichý, and Lukáš Kostka. Another topic that resonated throughout the conference was July 1, 2023, which for SEO specialists means one thing and one thing = the end of Universal Analytics and full dependence on Google Analytics 4. Radek Kuper's lecture addressed this topic, providing us with a basic insight into Google Analytics 4. During his presentation, Radek focused on comparing the basic differences between GA4 and UA in terms of data model and metrics.

The conference also covered the topic of Google updates, especially the Link Spam Update from December 2022, which influenced the principles of link building. It is no longer about collecting as many links as possible for relevant keywords, but about finding new and creative ways to obtain links that have an impact on classic marketing. Whether in the form of PR, building brand awareness and providing added value to users. Lectures by Václav Brynda and Zdeněk Dvořák were devoted to this topic. With the participation of fourteen highly qualified speakers, we spent the whole day to get the latest insights and trends in the field of SEO. And now, with full passion and enthusiasm, we bring you a summary of the 6 best lectures from the perspective of our SEO consultants.