Polly is the new plugin born from the synergy of Amazon

[mawa84422]

However, the growth is not exponential: in fact, once the threshold of 100,000 followers is exceeded, the user's interest decreases significantly. The average user does not want to deal with a celebrity whose ambitions and needs are perceived as distant and untrue. There is therefore room for the micro influencer whose strength lies in being the consumer next door and who, for this reason, can be compared in a direct and genuine way.


In fact, the possibility of generating a greater list of us mobile number database quantity (and quality) of interactions from a more targeted audience - and with a smaller investment - makes profiles with 30,000 followers particularly attractive for digital marketing experts, making micro-influencers a emerging trend of the year. A smaller but more sector-specific audience and a close relationship with the public are in fact fundamental for guiding purchases and influencing consumption. Just because an influencer has hundreds of thousands (or millions) of followers does not mean that a specific campaign will be more effective than one run by a marketer or brand with an influencer with fewer followers.


Thanks to more specific knowledge of their reference sectors, micro-influencers are in fact able to present themselves to their followers as trusted sources of advice and recommendations. - an American giant which in the last quarter of 2017 achieved a profit of 256 million in turnover - and WP Engine. Amazon Polly , presented for the first time in 2016, was completely redesigned and launched on the market at the beginning of 2018, a year that promises to be interesting and full of news for communication experts.