Other excellent ways to improve the customer’s checkout experience include:

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Shoppers are looking for a very specific shopping experience when they browse the web for products. Simply put, shoppers want to know what they are purchasing, what they need to purchase with an item, and want easy and secure payment and shipping options. In addition, having a very short page loading time is an absolute must for most customers, as well as an easy and useful mobile experience. When any of these factors are missing from the process, you can expect to lose a significant portion of your potential customers, and will likely see a very high rate of cart abandonment as a result.



The first set of eCommerce essentials we are going to discuss covers the purchasing process itself, as this is often the make or break factor in a shopper’s mind before confirming their order. For iceland telegram screening example, many customers will abandon their cart if they cannot find the secure payment option they need, meaning that successful eCommerce entrepreneurs must include multiple secure payment options for checkout, and it’s recommended that online stores include Paypal as one of their payment options.



“Buy now” buttons – Social media is a growing and substantial force in the world of eCommerce, and in recent years, a new trend of social media shopping has arisen, by way of the “Buy now” button. Include a “Buy now” button on your social media pages in order to encourage more sales from the platform itself.