How to manage your contacts well?

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Contact management: definition
Also known as contact management, contact management refers to the process of recording and organizing information about a company's contacts and tracking their interactions with the company. It is an integral part of customer relationship management and third-party relationship management.

The ability to inform, find and exploit your contact data is a major asset for your company. Among other things, it will allow you to streamline your various processes. In addition, you will be able to easily adapt your strategies by having the information you need at the right time.


For a long time, companies have used Excel to manage their belarus mobile numbers list contacts. In fact, many continue to do so today. However, this solution has its limitations. It complicates the task in particular when there is a lot of contact data. In addition, since Excel involves a lot of human intervention, it increases the risk of error. The risk of data loss is also not excluded.

In short, Microsoft's spreadsheet software is not the best tool for managing contacts. To optimize this task, it is better to use a solution specially designed for this purpose. You have the choice between contact management software and CRM software .

Customer data helps businesses understand their customers’ shopping habits and online behavior. Some of these behaviors include reviews, frequency of purchases, and the day or time of year a sale is made.