Intelligent marketing: emotion or action?
Posted: Wed Jan 29, 2025 10:42 am
It has not been long since marketing measured its efficiency in the four pillars that supported it. Place, price, promotion and product were consolidated as the central axes of the presence of brands within their industry and within the production model.
Social networks , and more specifically, the arrival of blogs in our lives, have told us about what is now known as the Social Web, which has managed to defeat large and deep-rooted paradigms in relation to advertising, marketing and their real efficiency.
Much water has flowed under the bridge since the early days when Web 1.0 or the content Web opened the doors to Internet revenues through the magnificent search engine advertising scheme, for which a good position within the search engine could be achieved by simply focusing on the underlying metrics of the keywords and their density.
Today, marketing paradigms are changing and we are witnessing the ghana number dataset of terms as individually innovative as neuro-marketing, emotional marketing and now also… intelligent marketing.
This allows you to take advantage of user messages to automatically create ad-hoc content… a technology that is still not widely used and that will allow for the consolidation of much more efficient corporate portals.
The first thing you need to know is that, just like efficient SEO , no result will be produced immediately, although it is true that taking advantage of the customers most linked to the brand by making them marketing elements in themselves, can mean great growth for the specific network of the company within the global network.
Be careful with spam, we can only avoid it by starting with good web positioning and informing our followers about the business.
Just like any other strategy, smart marketing starts with content efficiency, both on the corporate portal and in the Facebook community. The content must be of high quality and must be constantly updated, only then will it be able to increase its added value.
Social networks , and more specifically, the arrival of blogs in our lives, have told us about what is now known as the Social Web, which has managed to defeat large and deep-rooted paradigms in relation to advertising, marketing and their real efficiency.
Much water has flowed under the bridge since the early days when Web 1.0 or the content Web opened the doors to Internet revenues through the magnificent search engine advertising scheme, for which a good position within the search engine could be achieved by simply focusing on the underlying metrics of the keywords and their density.
Today, marketing paradigms are changing and we are witnessing the ghana number dataset of terms as individually innovative as neuro-marketing, emotional marketing and now also… intelligent marketing.
This allows you to take advantage of user messages to automatically create ad-hoc content… a technology that is still not widely used and that will allow for the consolidation of much more efficient corporate portals.
The first thing you need to know is that, just like efficient SEO , no result will be produced immediately, although it is true that taking advantage of the customers most linked to the brand by making them marketing elements in themselves, can mean great growth for the specific network of the company within the global network.
Be careful with spam, we can only avoid it by starting with good web positioning and informing our followers about the business.
Just like any other strategy, smart marketing starts with content efficiency, both on the corporate portal and in the Facebook community. The content must be of high quality and must be constantly updated, only then will it be able to increase its added value.