Curate Themed Feeds for Followers
Posted: Wed Jan 29, 2025 10:10 am
The more you know about your audience, the better your content can meet their needs. You can certainly use audience polls to decide what to post about in a single broadcast channel.
But you also have the option to create multiple channels for various topics or audience segments. In fact, eligible creators can have unlimited broadcast channels.
As you plan your channel strategy, keep in mind that you'll want to create enough that they're tailored to the audience. But you'll want to avoid creating so many that you end up with a lot of small channels with high content demands and low payoffs.
Fortunately, broadcast channels allow moderators. Channel owners can invite up to four moderators to assist with channel management and content creation.
#12: Plan Instagram Livestreams
Does your team host a lot of Instagram lives? Broadcast channels may help you plan them more effectively and attract more engaged viewers.
With polls, you can ask followers what they want you to cover in your next livestream. Then you can make sure you touch on the topics that matter most to your viewers. By taking this extra step, you can make followers feel heard and create a stronger sense of community.
#13: Host Ask Me Anything Events
Want to create more meaningful connections with your followers? With ask me anything (AMAs) events, you can answer followers' questions, learn what matters most to customers, and help your community understand both where your company is coming from and where you're going next.
Along with inviting moderators to your broadcast channel, you can also invite collaborators to publish messages. Channels currently allow inviting up to five collaborators to participate on a temporary or permanent basis.
For businesses, the collaboration feature could be particularly useful for working with influencers or brand partners. It could potentially work both ways.
Brands might invite influencers into their channels to provide social proof or join AMA sessions. Influencers might invite brands to their channels to introduce their products or services to engaged communities.
#15: Publish Exclusive Content
Broadcast channels can certainly be spaces to share your Instagram content. However, they don't necessarily have to be places dedicated to repurposing existing content or planning upcoming content.
Instead, you can use channels as spaces for more exclusive content that your audience won't find elsewhere. Currently, creators who use Instagram's Subscriptions tool can place channels behind a paywall and monetize their exclusive content.
Subscriptions aren't compatible with Instagram business accounts but brands can still consider creating exclusive channels. After creating a channel, avoid publishing it on your Instagram profile or sharing it publicly.
Instead, share the channel link only with your exclusive community. For example, you might encourage interested followers to DM you for a link to the channel so you can share it only with people who express interest directly.
#16: Drive Traffic to External Channels
Since the links you share in broadcast messages are interactive, you can use them to drive traffic to other channels such as your Facebook page or YouTube content. If your team typically publishes exclusive content on each channel, this option may provide added visibility and help with cross-promotion.
use polls to find out what followers want to know and then respond via text, video, or voice messages.
However, Instagram has indicated that the platform is testing question pakistan mobile numbers list prompts. This new feature should allow channel owners to host AMAs directly in broadcast channels, creating new opportunities to build relationships with followers.
#14: Collaborate With Brand Partners
Along with inviting moderators to your broadcast channel, you can also invite collaborators to publish messages. Channels currently allow inviting up to five collaborators to participate on a temporary or permanent basis.
For businesses, the collaboration feature could be particularly useful for working with influencers or brand partners. It could potentially work both ways.
Brands might invite influencers into their channels to provide social proof or join AMA sessions. Influencers might invite brands to their channels to introduce their products or services to engaged communities.
But you also have the option to create multiple channels for various topics or audience segments. In fact, eligible creators can have unlimited broadcast channels.
As you plan your channel strategy, keep in mind that you'll want to create enough that they're tailored to the audience. But you'll want to avoid creating so many that you end up with a lot of small channels with high content demands and low payoffs.
Fortunately, broadcast channels allow moderators. Channel owners can invite up to four moderators to assist with channel management and content creation.
#12: Plan Instagram Livestreams
Does your team host a lot of Instagram lives? Broadcast channels may help you plan them more effectively and attract more engaged viewers.
With polls, you can ask followers what they want you to cover in your next livestream. Then you can make sure you touch on the topics that matter most to your viewers. By taking this extra step, you can make followers feel heard and create a stronger sense of community.
#13: Host Ask Me Anything Events
Want to create more meaningful connections with your followers? With ask me anything (AMAs) events, you can answer followers' questions, learn what matters most to customers, and help your community understand both where your company is coming from and where you're going next.
Along with inviting moderators to your broadcast channel, you can also invite collaborators to publish messages. Channels currently allow inviting up to five collaborators to participate on a temporary or permanent basis.
For businesses, the collaboration feature could be particularly useful for working with influencers or brand partners. It could potentially work both ways.
Brands might invite influencers into their channels to provide social proof or join AMA sessions. Influencers might invite brands to their channels to introduce their products or services to engaged communities.
#15: Publish Exclusive Content
Broadcast channels can certainly be spaces to share your Instagram content. However, they don't necessarily have to be places dedicated to repurposing existing content or planning upcoming content.
Instead, you can use channels as spaces for more exclusive content that your audience won't find elsewhere. Currently, creators who use Instagram's Subscriptions tool can place channels behind a paywall and monetize their exclusive content.
Subscriptions aren't compatible with Instagram business accounts but brands can still consider creating exclusive channels. After creating a channel, avoid publishing it on your Instagram profile or sharing it publicly.
Instead, share the channel link only with your exclusive community. For example, you might encourage interested followers to DM you for a link to the channel so you can share it only with people who express interest directly.
#16: Drive Traffic to External Channels
Since the links you share in broadcast messages are interactive, you can use them to drive traffic to other channels such as your Facebook page or YouTube content. If your team typically publishes exclusive content on each channel, this option may provide added visibility and help with cross-promotion.
use polls to find out what followers want to know and then respond via text, video, or voice messages.
However, Instagram has indicated that the platform is testing question pakistan mobile numbers list prompts. This new feature should allow channel owners to host AMAs directly in broadcast channels, creating new opportunities to build relationships with followers.
#14: Collaborate With Brand Partners
Along with inviting moderators to your broadcast channel, you can also invite collaborators to publish messages. Channels currently allow inviting up to five collaborators to participate on a temporary or permanent basis.
For businesses, the collaboration feature could be particularly useful for working with influencers or brand partners. It could potentially work both ways.
Brands might invite influencers into their channels to provide social proof or join AMA sessions. Influencers might invite brands to their channels to introduce their products or services to engaged communities.