Define qualification criteria: The first step israel phone number resource is to establish the key criteria that determine what makes a lead high quality, these criteria can include previous interactions with your website, email opens, WhatsApp activity, and responses to marketing campaigns, among others.
Automate data collection: This platform facilitates automated data collection across multiple channels such as WhatsApp, emails, and social media; it also tracks leads’ interactions and analyzes their behavior, assigning points based on the actions they take, for example, if a lead opens an email, visits a specific page, or responds to a WhatsApp message, this data is automatically recorded in the system.
Score leads: Based on interactions and behavior, CX Flow uses AI to assign a score to each lead—higher-scoring leads are those that have shown the most interest and engagement with your brand, making them ideal candidates for conversion—points can be adjusted based on the importance of each action—for example, a lead who visits a pricing page could receive more points than one who simply opens an email.
Lead Segmentation: Once leads have been qualified, the platform allows you to segment them into different categories, which helps you prioritize your sales and marketing efforts by focusing on those leads that are most likely to convert; leads that are most relevant will receive immediate follow-up, while leads that are not as relevant can be nurtured with additional content until they are ready to make a purchasing decision.
Automated Workflows: CX Flow allows you to create automated workflows to continue nurturing leads based on their score, leads that reach a certain score can be automatically added to personalized email campaigns, receive automated WhatsApp messages, or be assigned to a sales rep for direct contact.
Real-Time Monitoring: CX Flow offers real-time dashboards that allow you to monitor the status and activity of your leads, giving you a clear view of which leads are most engaged and allowing you to adjust your strategies as needed.
Using artificial intelligence in WhatsApp to qualify leads offers a competitive advantage by automating the process and making it more accurate. This technology not only allows you to identify the prospects with the greatest potential, but also improve the efficiency of your sales team. By implementing these tools, your business can focus on the leads that really matter, maximizing conversion and growth opportunities.
