Why WhatsApp outperforms other sales channels
WhatsApp has positioned el salvador phone number material itself as an effective tool in the world of sales, surpassing many traditional channels in key aspects such as immediacy, personalization and accessibility.
Below, we share with you the 5 main advantages that WhatsApp offers compared to other sales channels:
Immediate communication:
WhatsApp allows for almost instant interaction. Unlike email or even contact forms on websites, where responses can take hours or days, WhatsApp messages are read and responded to within minutes. This speed is essential to capture the customer's interest right at the moment when they are most engaged, which significantly increases the chance of closing a sale.
High open and read rates:
One of the biggest advantages of WhatsApp over other mediums like email is its open rate. While emails can go unread or get sent to spam folders, WhatsApp messages have an open rate of close to 98%. This difference makes WhatsApp a highly effective tool to ensure that your message reaches the eyes of the customer.
Two-way, personalized communication:
WhatsApp not only allows you to send information, but also receive instant feedback, creating a two-way conversation. Unlike phone calls, which can feel invasive, or emails, which tend to be more formal, WhatsApp facilitates direct, close, and personalized communication. This ability to adapt the interaction according to the customer's needs creates a relationship of trust that is key to closing sales quickly.
