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Also, if you wish, you can give your advertising campaign a name that will clearly characterize it. 3. Setting up a campaign Once you have clearly defined the goal, the next important step is to set up all the necessary parameters. You need to go to a special menu where you can select the appropriate type and category of campaign depending on your tasks. Here you will also set the advertising budget limit, which determines the maximum expenses for promotion. An equally important step is to set up A/B testing parameters, which allows you to compare the effectiveness of different advertising options.


Also in this menu you can enable or disable budget optimization - a function that automatically distributes expenses to achieve maximum return. ads manager for facebook Carefully analyze all possible options and carefully saudi arabia phone number list adjust the settings according to your goals and promotion strategy. 4. Setting up an ad group The next step is to determine where exactly the advertising traffic will be directed - to the website, to the mobile app, to messengers. You also need to set an advertising budget - either a daily limit or a total amount for the entire campaign period.


Don't forget to plan the start and end dates of the advertising campaign. ads manager fb One of the key points is targeting settings: you can create a new target audience in FB Ads Manager or choose one of the previously saved ones. The correct definition of the audience will determine how effectively your ads will reach potential customers. At this point, you may be wondering what scheduled means in Ads Manager. This refers to scheduling the display of an ad group. This feature is used to ensure that ad posts appear at the time when the audience is most active.