Page 1 of 1

A place always open to all stakeholders of the company

Posted: Sat Jan 18, 2025 5:49 am
by Habib01
Your network of contacts
tile banner

Most of the recommendations you can read to master LinkedIn focus solely on content production, forgetting the importance of the network component. The way LinkedIn works makes this part inseparable.

In fact, every time you post, LinkedIn only shows your words to a small portion of your network. Its goal is to assess the value of your content to your network before giving it visibility.

This means that your network of contacts is built on the basis of their interest in the topics you cover.

The algorithm constantly analyses the relevance of this france whatsapp shopping data profile-content-network triptych . And its analysis criterion is your audience's engagement with your content. This materialises in a muscle that acts on a keyboard to write a comment, to draft the argument for a share and that acts on a mouse for a simple like.

You can have the best message on LinkedIn, but if you're targeting members who have absolutely no interest in it, they won't react. Without comments, likes or shares, you're simply irrelevant to LinkedIn. This isn't a value judgment, it's a judgment about the fit between you (your profile), your message (your content) and your network (the members you're targeting).


Once you have built and structured your digital professional identity card to achieve your professional goals, you can develop your gift of ubiquity.

Everything you do on LinkedIn is accessible at any time. You never sleep on this network. Finally, your digital double never sleeps. Your profile and what you say can be accessed 24 hours a day, 7 days a week. And because LinkedIn is both an internal and external communication tool, everyone can use it to develop their professional influence.

Managers