A final word on keyword analysis
Posted: Sun Jan 12, 2025 6:16 am
The reverse is also true: ranking for a keyword that is trending upwards means you can get more traffic over time.
Here is an example:
Keyword overview, trending up
In general, it's not a good idea to choose keywords based solely on their trend. But it's something to consider.
To summarize, the four key factors that go into keyword evaluation are:
Keyword difficulty
Profitability
Search volume
Trend Status
There is no scientific formula that takes these four factors into account and tells you, "This is the perfect keyword to target."
Indeed, there is always a balance to be struck between these four factors. And it takes a human brain to determine which factors are most important to you.
For example, if your site is relatively new, you'll indonesia telegram data probably want to make keyword difficulty a pretty important variable. But if your site has high authority, you don't need to worry as much about keyword difficulty. You can then focus more on profitability.
Bottom line: Keyword analysis is important. But it’s really more of an art than an exact science. The process shouldn’t take so long that it keeps you from writing and publishing content.
Analyze keywords with Semrush
Keyword research is essential to ensure the success of your SEO campaigns.
But you can't do this keyword research alone.
That’s where Semrush can help. We have the world’s largest keyword database . And a host of other top-notch features to make keyword analysis easy. So you can be sure that the content you create will eventually rank.
Here is an example:
Keyword overview, trending up
In general, it's not a good idea to choose keywords based solely on their trend. But it's something to consider.
To summarize, the four key factors that go into keyword evaluation are:
Keyword difficulty
Profitability
Search volume
Trend Status
There is no scientific formula that takes these four factors into account and tells you, "This is the perfect keyword to target."
Indeed, there is always a balance to be struck between these four factors. And it takes a human brain to determine which factors are most important to you.
For example, if your site is relatively new, you'll indonesia telegram data probably want to make keyword difficulty a pretty important variable. But if your site has high authority, you don't need to worry as much about keyword difficulty. You can then focus more on profitability.
Bottom line: Keyword analysis is important. But it’s really more of an art than an exact science. The process shouldn’t take so long that it keeps you from writing and publishing content.
Analyze keywords with Semrush
Keyword research is essential to ensure the success of your SEO campaigns.
But you can't do this keyword research alone.
That’s where Semrush can help. We have the world’s largest keyword database . And a host of other top-notch features to make keyword analysis easy. So you can be sure that the content you create will eventually rank.