They ranked in the top 3 for 150 keywords
Posted: Sun Jan 12, 2025 5:28 am
Content Marketing - Jacaranda Finance
For this, they used the following Semrush tools:
Content Audit to analyze existing content and highlight articles that need improvement;
Keyword Magic Tool to find and target promising and highly relevant long tail keywords and questions;
SEO Content Template to make it easier to plan new and updated content.
As a result:
they increased organic traffic by 75%;
They improved their bounce rate and session duration.
The takeaway? Improving your content—whether it’s a more authentic strategy, more audience-focused content, or both—is worth the time and effort. That’s why it’s going to be your top priority in 2023.
The year 2023 has arrived and brought with it the economic hong kong telegram data uncertainty of recent years. For marketers, this means our budgets will be under greater scrutiny.
To address this, we’ll need to spend the year proving a good ROI (return on investment) for our work. How will we do this? Michael Brenner , CEO of Marketing Insider Group , believes the answer lies in SEO-driven planning that drives organic search and referral traffic.
Paid ads and social media account for less than 10% of B2B website traffic, leads, or sales. Even for e-commerce, that number is less than 20%. So what’s the most important and effective source of marketing ROI for brands? Across all industries, the answer is organic search and referral traffic.
—Michael Brenner, Managing Director, Marketing Insider Group
So how do you generate organic and referral traffic?
First, think about why you’re creating your content. What’s one of the biggest benefits of a content marketing strategy ? It allows you to reach audiences you wouldn’t normally connect with. So make sure to:
For this, they used the following Semrush tools:
Content Audit to analyze existing content and highlight articles that need improvement;
Keyword Magic Tool to find and target promising and highly relevant long tail keywords and questions;
SEO Content Template to make it easier to plan new and updated content.
As a result:
they increased organic traffic by 75%;
They improved their bounce rate and session duration.
The takeaway? Improving your content—whether it’s a more authentic strategy, more audience-focused content, or both—is worth the time and effort. That’s why it’s going to be your top priority in 2023.
The year 2023 has arrived and brought with it the economic hong kong telegram data uncertainty of recent years. For marketers, this means our budgets will be under greater scrutiny.
To address this, we’ll need to spend the year proving a good ROI (return on investment) for our work. How will we do this? Michael Brenner , CEO of Marketing Insider Group , believes the answer lies in SEO-driven planning that drives organic search and referral traffic.
Paid ads and social media account for less than 10% of B2B website traffic, leads, or sales. Even for e-commerce, that number is less than 20%. So what’s the most important and effective source of marketing ROI for brands? Across all industries, the answer is organic search and referral traffic.
—Michael Brenner, Managing Director, Marketing Insider Group
So how do you generate organic and referral traffic?
First, think about why you’re creating your content. What’s one of the biggest benefits of a content marketing strategy ? It allows you to reach audiences you wouldn’t normally connect with. So make sure to: