What happened in Peter’s case?
Posted: Wed Jan 08, 2025 4:14 am
The benchmark question always is: Will the reader / potential employer/prospect find this important and critical for their decision making? There may be a situation when you can weave a common thread throughout your activities and paint a logical trajectory. Other times, you may need just to focus on 1-2 critical areas or major skill combination which are of key interest to your audience. Everything else must go on the backburner once you focus on a particularly hot objective. In a previous blog post, we examined how to create a more targeted profile that really focusses on your key(word) areas.
Peter had a lot of different options for how he could position himself and he was ghana whatsapp phone number open to working in a few different areas that would be a great fit. So, this meant that we had a few options as to how we could shape his summary.
The solution? We decided to create several summary versions. Since he was at the job application stage after recently completing an MBA; he wished to target a certain type of organization (youth program management at international sports centers). I shaped a few sections of his profile that he could switch around, depending on the company and sector. After 4-6 weeks of trying to land a job in this No. 1 priority area, he could switch to another job hunt area (e.g. sports marketing) and tweak his profile to match the needs of a new audience. He now had customized content he could use for his No. 1 and No. 2 priority target job fields.
Peter was also now in the position to switch things around – and not feel that he had to pursue just one track, armed with just one set of documents, a summary or profile that was fixed watertight. This was far better than crafting a giant densely packed mix of everything he’d ever done under the sun and then shooting it off to 100 companies.
In other words: There’s no reason why you need to maintain just one summary or one version! Or believe that your one version is written in stone, with little change over the long run. LinkedIn readers, the flow of the labour market, the flow of your development – and your own likes and dislikes – are always works in progress. You are free to change up your summary texts and profile content whenever you think it’s necessary. Think of it as a toolbox of components that you combine and switch out, depending on the nature of the job at hand and the specific audience you wish to target.
Peter had a lot of different options for how he could position himself and he was ghana whatsapp phone number open to working in a few different areas that would be a great fit. So, this meant that we had a few options as to how we could shape his summary.
The solution? We decided to create several summary versions. Since he was at the job application stage after recently completing an MBA; he wished to target a certain type of organization (youth program management at international sports centers). I shaped a few sections of his profile that he could switch around, depending on the company and sector. After 4-6 weeks of trying to land a job in this No. 1 priority area, he could switch to another job hunt area (e.g. sports marketing) and tweak his profile to match the needs of a new audience. He now had customized content he could use for his No. 1 and No. 2 priority target job fields.
Peter was also now in the position to switch things around – and not feel that he had to pursue just one track, armed with just one set of documents, a summary or profile that was fixed watertight. This was far better than crafting a giant densely packed mix of everything he’d ever done under the sun and then shooting it off to 100 companies.
In other words: There’s no reason why you need to maintain just one summary or one version! Or believe that your one version is written in stone, with little change over the long run. LinkedIn readers, the flow of the labour market, the flow of your development – and your own likes and dislikes – are always works in progress. You are free to change up your summary texts and profile content whenever you think it’s necessary. Think of it as a toolbox of components that you combine and switch out, depending on the nature of the job at hand and the specific audience you wish to target.