Why are Black Friday and other sales seasons

[sharminakter]

The field of search engine optimization is constantly changing, and while the clamor for entity creation is minimal so far, if you don't keep up with the changes happening at Google, you could soon be left behind by your competitors.Is your company planning to advertise during Black Friday or Black Week, or is it summer or some other more important campaign time? Or does it feel like everyone else is advertising during Black Week, so it would be a good time for you too?

Before you make any big investments, it's a good idea to revisit your company's marketing strategy. Is the season part of your plan, and does it fit with your brand or its values? If so, this blog will give you tips on how to plan and execute a successful campaign during the season.

Google Ads is one of the most effective ways to get your advertising up and running quickly during the sales season. Its many targeting options, AI-powered campaign types, and quick optimization capabilities are just a few of its best features, which are especially important during a fast-paced sales season like Black Friday. Google has developed its advertising tool into a versatile channel from demand generation to customer engagement, which is why the channel is so popular.

In this article, we will discuss sales seasons from a kenya phone data Google Ads perspective, especially during Black Friday.

good times to advertise?
How can seasons and campaigns be tied into a strategic marketing plan? It's no surprise that Black Friday and other sales seasons are very important to many online retailers, and they are often taken into account when planning the annual marketing calendar .

Well-known theme weeks and campaigns are worth noting for advertisers for the simple reason that many online stores generate a significant portion of their annual sales during these times. Traditionally, sales pick up towards the end of the year and Christmas, and consumers are used to waiting for seasonal offers at that time.

However, you shouldn't take all seasons and campaigns for granted, but consider whether it fits your company's brand, strategy, and values.

If a specific season or campaign period is strategically important, prepare for the campaign well in advance with careful planning so that your product or service stands out from the numerous campaign messages targeted at consumers.