Creating effective landing pages: here's how to do it

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Test the landing page created with HotJar

This technique can be very useful to understand if the long version helps or bothers the user but it can be used for many other purposes!

In addition to HotJar, you can use Yandex Metrica , which is similar to Google Analytics and in addition to showing you registrations it also shows you visitors, indicating where they come from and a whole series of additional information compared to HotJar, in a more analytical framework.

With Yandex you have all the metrics to create effective landing pages

Conclusions
To create an excellent landing page there are many factors to consider:

• page loading speed,

• the design,

• the choice of images and videos,

• the call to action.

Here's a handy infographic where qatar phone number you can find all my recommendations:

Infographic: How to Create Effective Landing Pages

All these factors can contribute to the success of your campaign and improve your web conversions. Analyze and evaluate all these aspects, create alternative versions of your pages, to check which are the things that people like the most and focus on those.

But most of all: monitor, monitor, monitor!

And what do you think a truly effective landing page should be like?
If you still have any doubts on the topic, feel free to write your questions in the comments.