Bring the experience to your target audience
Posted: Mon Jan 06, 2025 3:23 am
Step 1: Define the objectives of the experiment
Since your brand story is now well known to your customers, you must now define the objectives and the experience you want them to have through you. Remember to put the customer as the main actor, your brand must be in the background. Convey the values and objectives of your company with transparency and authenticity. The goal of storydoing is to create a connection with customers, which is achieved through sincerity and credibility.
Step 2:
Implement concrete actions that will allow consumers to enjoy and participate in the experience. Customers are the ones who create the stories and live them first. Remember that the connection between your brand and consumers is not created by selling goods or services, but by emotions. The goal of storydoing is to create emotion above all.
Step 3: Relay the success of the customer experience
Once your customers have had a positive experience with your brand and are talking about it, relay their satisfaction to show the success of your storydoing. Use media to increase the visibility of the action. Experiences, if egypt telegram number database shared and commented on social networks, will increase the reach of your brand. Real-time interaction on networks will also allow engagement. Remember that the more tools you provide your customers to share their feelings, the more your strategy will work. To learn everything about handling social networks, we invite you to read our dedicated article.
It is certain that with storydoing, brands lose some control over the messages that are broadcast. If they take care of their customers and offer quality products or services, there is a good chance that consumers will convey a positive message. Used well, you will create a real universe around your brand and you will create an attachment from your community. Your brand image will be strengthened and your notoriety will grow. Consumers will remember you. If you still have questions, contact us!
Umbraco: the CMS you need!
By Claire on November 23, 2022 - 9 min read
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Clear
Web Marketing Manager
Since your brand story is now well known to your customers, you must now define the objectives and the experience you want them to have through you. Remember to put the customer as the main actor, your brand must be in the background. Convey the values and objectives of your company with transparency and authenticity. The goal of storydoing is to create a connection with customers, which is achieved through sincerity and credibility.
Step 2:
Implement concrete actions that will allow consumers to enjoy and participate in the experience. Customers are the ones who create the stories and live them first. Remember that the connection between your brand and consumers is not created by selling goods or services, but by emotions. The goal of storydoing is to create emotion above all.
Step 3: Relay the success of the customer experience
Once your customers have had a positive experience with your brand and are talking about it, relay their satisfaction to show the success of your storydoing. Use media to increase the visibility of the action. Experiences, if egypt telegram number database shared and commented on social networks, will increase the reach of your brand. Real-time interaction on networks will also allow engagement. Remember that the more tools you provide your customers to share their feelings, the more your strategy will work. To learn everything about handling social networks, we invite you to read our dedicated article.
It is certain that with storydoing, brands lose some control over the messages that are broadcast. If they take care of their customers and offer quality products or services, there is a good chance that consumers will convey a positive message. Used well, you will create a real universe around your brand and you will create an attachment from your community. Your brand image will be strengthened and your notoriety will grow. Consumers will remember you. If you still have questions, contact us!
Umbraco: the CMS you need!
By Claire on November 23, 2022 - 9 min read
Back to summary
Clear
Web Marketing Manager