Don't miss out Money-back guarantee $$$ Not junk No obligation Unsecured credit card Urgent Click here to unsubscribe Weight loss You are a winner Promise you Cash bonus Miracle Full refund Complete No To URL Shortener URL Shortening is a technique on the World Wide Web in which a Uniform Resource Locator(URL) is made substantially shorter and still directs to the required page. The tool used for such a shortening of URLs is termed a URL shortener. Bit.ly is one common URL shortener.
URL shorteners are good if you want to cut down the length of your URL, but it is negatively used for masking where a link goes. For instance, the shortened link above does not indicate its final paraguay phone number destination. Due to this feature, it is widely used by spammers to hide their malicious websites and blocked domains from users and mailbox providers. So here is a piece of strong advice - Do not make URL shorteners a part of your email marketing routine, as it adds to creating your image as that of a spammer.
Large Files in Emails Excessive images and large attachments can trigger spam filters. It's crucial to maintain a good text-to-image ratio. A general rule of thumb is to keep your emails around % text and % images. This ensures that your email content is balanced and less likely to be flagged. Additionally, optimize image sizes to ensure quick loading times and avoid attachments that can be considered potential security risks. Here are a few things to keep in mind: Keep emails under KB: The recommended size is between KB and KB. This includes the size of the email template, text, images, links, and attachments.