Office Data

Continuing on the topic of influencer marketing for Saas, another strategy is to sponsor micro-influencers in your niche. Here’s why we recommend people with fewer followers: It can be a cost-effective way to attract attention. Smaller groups of followers tend to be more loyal. If a creator knows their value, the former may not be much of an advantage to going after smaller influencers, but it’s the latter point that’s important here.


Smaller audiences tend to be more passionate and open to advice whatsapp numbers database from the “influencers” they follow. If you already have an established affiliate program before you start reaching out to micro-influencers, you can sweeten the deal for them even more by offering a sponsorship deal + an affiliate deal; this will set you apart from other SaaS companies reaching out to these people. . Behavioral Retargeting Want another chance to convert visitors who visit your pricing page and choose a plan but don't complete their purchase? Behavioral targeting can help you do that.



Here's what it looks like. How to apply bb saas strategy This type of marketing uses cookies, which are small pieces of identifying data that allow the site to identify visitors and even track the pages they visit and the products they purchase. Here are several behavioral retargeting strategies you can use : Display Ads : When a visitor leaves your website, your display ad starts showing on related websites that the visitor visited.


You may have seen this happen with many eCommerce products that you browse. Social media retargeting : Your potential customers start seeing your brand, ad, or page on platforms they use, like Facebook or Instagram. Email retargeting : If the visitor has left their email address on any of your forms or created an account, you can use that email to create a personal connection and encourage them to make a purchase.