Marketers often misinterpret the SERP features they hope to achieve.
A “Featured Snippet” is a general term kuwait phone number library that refers to any Google display that provides additional information. They typically appear at the top of search results along with images, videos, source links, and various forms of textual display.
Despite their similar names, a Rich Snippet is not structured, crawled, or served in the same way as a Featured Snippet.
Google may include several Rich Snippets per page, and they will not appear in Position 0 above organic listings and paid ads.
The simplest way to tell them apart at a glance is to look for telltale signs in the SERPs, especially under the title tags of listings.
For Rich Snippets, you’ll most often see a star rating. This indicator uses symbolism that consumers are familiar with to quickly tell you what others think of the product listed in the SERPs.
What is a Featured Snippet?
Google-Rich-Snippets
Featured Snippets always appear at the top of the page, above the organic listing number 1. This is why Featured Snippets are also called ‘Position Zero.’ Rich Snippets, on the other hand, do not follow any set pattern and can appear anywhere in the search results.
One important reason that comes to mind when it comes to Google Snippets is that Google wants to make it easier for users to find the information they are looking for. This is what makes Google great and the best search engine on the market. By providing searchers with more information on the SERPs, Google wants to reduce the chances of users clicking on results that are irrelevant to their search.
