Adjust and AppLovin join forces
Posted: Wed Dec 18, 2024 4:38 am
Today, we are extremely pleased to announce that Adjust and AppLovin have agreed to join forces to build the future of app marketing together. Thanks to this union, all app developers around the world will have easy access to best-in-class measurement, analytics, growth, and monetization solutions.
When we founded Adjust in 2012, we had a simple goal in mind: we wanted to help app developers understand the real value of their campaigns. Over time, our goals expanded and we started focusing on helping app developers maximize their ROI. Today, we are rethinking those goals again. Our vision is to become the ultimate growth engine, enabling all app developers to grow their businesses, reach new horizons, and achieve higher levels of performance.
That’s why we’re so france business fax list excited to become part of the AppLovin family and join a group of talented and innovative people who share our ambitions. AppLovin has been an incredible partner for several years, with a great track record of launching solutions that support app developers and drive the ecosystem at large. The success of its strategic investments, such as PeopleFun, is also a testament to the trust AppLovin has in the independent teams and products it leads. We realized that our ideals for the industry were aligned with AppLovin’s, and that both companies are committed to creating a thriving app ecosystem. Together, we can offer app developers the best technology to grow and succeed.
This shared philosophy and mission are the driving forces behind our partnership, and we are confident that we will be able to create even more value for app developers and the ecosystem at large in the years to come. That’s why we also decided to collaborate together to launch the Adjust Growth Scholarship, an initiative designed for emerging developers. Participants of this initiative will benefit from the attribution, analytics, and monetization tools, as well as the product consulting and funding they need to grow their new mobile businesses. AppLovin and Adjust are also about to launch a $50 million fund, which will be dedicated to selected app developers who participate in the Adjust Growth Scholarship.
When we founded Adjust in 2012, we had a simple goal in mind: we wanted to help app developers understand the real value of their campaigns. Over time, our goals expanded and we started focusing on helping app developers maximize their ROI. Today, we are rethinking those goals again. Our vision is to become the ultimate growth engine, enabling all app developers to grow their businesses, reach new horizons, and achieve higher levels of performance.
That’s why we’re so france business fax list excited to become part of the AppLovin family and join a group of talented and innovative people who share our ambitions. AppLovin has been an incredible partner for several years, with a great track record of launching solutions that support app developers and drive the ecosystem at large. The success of its strategic investments, such as PeopleFun, is also a testament to the trust AppLovin has in the independent teams and products it leads. We realized that our ideals for the industry were aligned with AppLovin’s, and that both companies are committed to creating a thriving app ecosystem. Together, we can offer app developers the best technology to grow and succeed.
This shared philosophy and mission are the driving forces behind our partnership, and we are confident that we will be able to create even more value for app developers and the ecosystem at large in the years to come. That’s why we also decided to collaborate together to launch the Adjust Growth Scholarship, an initiative designed for emerging developers. Participants of this initiative will benefit from the attribution, analytics, and monetization tools, as well as the product consulting and funding they need to grow their new mobile businesses. AppLovin and Adjust are also about to launch a $50 million fund, which will be dedicated to selected app developers who participate in the Adjust Growth Scholarship.