Tags for YouTube: how to use this tool to improve SEO
Posted: Wed Dec 18, 2024 4:26 am
Making good use of tags in your videos is essential to optimise your channel's SEO. Indicating the topic of each video is a fundamental factor for the ranking carried out by the YouTube algorithm.
According to research by Small Business Trend, video content will account for 80% of all internet traffic by 2019.
Plus, with over 1.9 billion monthly active users and over 1 billion hours of video watched daily, it's no surprise that YouTube is a key tool in many digital marketing strategies .
To be effective, not only should you focus on producing japan email list 2 million contact leads quality content , but these strategies should also be based on an effort to optimize SEO .
After all, you need to make sure that the material will reach you, despite the ocean of options available on the web.
That’s where YouTube tags come in. Throughout this post, we’ll explain what tags are and provide awesome tips on how to use them. Check it out!
What are YouTube tags?
Tags are a key factor in search ranking by the YouTube algorithm . These are words or short phrases that indicate the topic, category, and other details of your video.
This information is so that both YouTube and Google can send your video to users who are most likely to show interest .
You know when you've just finished watching a video and then another one starts playing automatically? Or even the options on the right bar, like recommendations for what to watch next? Well, it's because of tags!
These suggestions are likely to have tags related to what you're looking at, and are therefore considered relevant to you by the algorithm.
Therefore, to use your YouTube channel efficiently in a marketing strategy , it is essential to choose the tags carefully, as they are keywords that will make your person go directly to your content.
How to choose the right labels
Understanding the role of tags in YouTube SEO is just as important as knowing how to choose the ones with the greatest potential for appeal.
Naturally, to do this, the first step is to have your buyer persona well defined and updated.
In this way, it is possible to detect the most searched keywords by a market niche . However, the easiest way to find them is through a simple and free technique: YouTube autocomplete .
Go to the website, type a term in the search field and look at the suggestions presented: they represent the most frequently used terms in searches that contain the keywords you have entered.
Another interesting way to obtain relevant information for choosing your tags is to analyze the ones used by your competitors . This information is not openly available on the page, but it is possible to find out by following a few steps:
According to research by Small Business Trend, video content will account for 80% of all internet traffic by 2019.
Plus, with over 1.9 billion monthly active users and over 1 billion hours of video watched daily, it's no surprise that YouTube is a key tool in many digital marketing strategies .
To be effective, not only should you focus on producing japan email list 2 million contact leads quality content , but these strategies should also be based on an effort to optimize SEO .
After all, you need to make sure that the material will reach you, despite the ocean of options available on the web.
That’s where YouTube tags come in. Throughout this post, we’ll explain what tags are and provide awesome tips on how to use them. Check it out!
What are YouTube tags?
Tags are a key factor in search ranking by the YouTube algorithm . These are words or short phrases that indicate the topic, category, and other details of your video.
This information is so that both YouTube and Google can send your video to users who are most likely to show interest .
You know when you've just finished watching a video and then another one starts playing automatically? Or even the options on the right bar, like recommendations for what to watch next? Well, it's because of tags!
These suggestions are likely to have tags related to what you're looking at, and are therefore considered relevant to you by the algorithm.
Therefore, to use your YouTube channel efficiently in a marketing strategy , it is essential to choose the tags carefully, as they are keywords that will make your person go directly to your content.
How to choose the right labels
Understanding the role of tags in YouTube SEO is just as important as knowing how to choose the ones with the greatest potential for appeal.
Naturally, to do this, the first step is to have your buyer persona well defined and updated.
In this way, it is possible to detect the most searched keywords by a market niche . However, the easiest way to find them is through a simple and free technique: YouTube autocomplete .
Go to the website, type a term in the search field and look at the suggestions presented: they represent the most frequently used terms in searches that contain the keywords you have entered.
Another interesting way to obtain relevant information for choosing your tags is to analyze the ones used by your competitors . This information is not openly available on the page, but it is possible to find out by following a few steps: