B2B Account Executive
Posted: Wed Dec 18, 2024 3:43 am
There you will find your local competitors - those who are located in the same city or area as you. In addition, you will be able to see their contact information, work schedule, photos and reviews, perform competitor analysis. Announcements Another effective way is to analyze the ads and semantic core of your market. For this, you can use various services for analyzing ads and semantics (for example, Google Ads, Semrush, etc.). There you will be able to find out which of your competitors pay for advertising, what keywords they use, what titles and texts they write, etc. Marketplaces If you sell products through online stores or aggregators, you should analyze competitors on these sites.
You will be able to understand what products db center uk they offer, what prices they set, what promotions and discounts they have, what reviews they have, etc. Specialized services How to do a competitor analysis if you work in a specific industry or niche? Specialized services that collect information about your market will help you with this. For example, if you are engaged in education, then look at sites such as Edusson, Coursera, Udemy, etc. There you will find your competitors by subject, format and price of courses, as well as student reviews and ratings. Reports If you work with different platforms to sell or promote your product or service, the reports from these platforms will help you get the necessary information about competitors.
For example, if you are promoting through social networks, look at the reports from Facebook Insights, Instagram Insights, etc., which show statistics on your publications and audience. Use this information to perform competitor analysis. Surveys of customers and potential target audiences Finally, the most reliable way to learn about your competitors is to ask your customers and potential target audience. You can conduct surveys online or offline using different tools and methods. For example, create a questionnaire in Google Forms and send it to your customer or subscriber base. Here you can ask different questions about how they choose between you and competitors, what they like or dislike about other companies, etc. Niche Analysis So, at the start of SEO work, it is important to understand who we will be communicating with (our audience) and who our main competitors are.
You will be able to understand what products db center uk they offer, what prices they set, what promotions and discounts they have, what reviews they have, etc. Specialized services How to do a competitor analysis if you work in a specific industry or niche? Specialized services that collect information about your market will help you with this. For example, if you are engaged in education, then look at sites such as Edusson, Coursera, Udemy, etc. There you will find your competitors by subject, format and price of courses, as well as student reviews and ratings. Reports If you work with different platforms to sell or promote your product or service, the reports from these platforms will help you get the necessary information about competitors.
For example, if you are promoting through social networks, look at the reports from Facebook Insights, Instagram Insights, etc., which show statistics on your publications and audience. Use this information to perform competitor analysis. Surveys of customers and potential target audiences Finally, the most reliable way to learn about your competitors is to ask your customers and potential target audience. You can conduct surveys online or offline using different tools and methods. For example, create a questionnaire in Google Forms and send it to your customer or subscriber base. Here you can ask different questions about how they choose between you and competitors, what they like or dislike about other companies, etc. Niche Analysis So, at the start of SEO work, it is important to understand who we will be communicating with (our audience) and who our main competitors are.