Draw your own conclusions for your marketing budgets
Posted: Wed Dec 18, 2024 3:37 am
Especially when it comes to services, you often have a lot of room for negotiation. Services often have higher profit margins and/or subjective prices.
You have nothing to lose by proposing a new, lower price or better terms. The coming period of uncertainty is always a good argument, unless you abuse it and profit from this period. In many cases, by extending a contract, you also give the other party continuity in turnover.
Try to find and understand each other in this situation and do not abuse your position.
7. Experimenting is allowed, but ask the right questions
If you are going to invest in what works, it is useful to also be more critical of what has not yet proven itself. For example, all experiments and/or new channels in which you invest your budget.
If you have ambitions and want to continue testing, for example testing new marketing channels, then this is certainly possible. Just ask yourself the question: if I now put €3,000 into this experiment and the experiment fails... Is this due to the corona crisis or not?
If you know in advance that this will throw a spanner in the works, I advise against doing it. Because then you will not learn from the experiment. Whereas after the COVID-19 situation you can learn from the experiment.
If tough times are coming for your company, ask yourself this second question when conducting an experiment: if I now invest €3,000 in this experiment and the experiment fails… Can I justify making this uncertain choice to my colleagues/boss/staff?
There may be tough times and decisions ahead. canada telegram data Consider how long you can survive without income.
These are 7 considerations for your marketing budgets that I hope will help you. Of course, not everything applies to everyone. Look at it, think about it and draw your own conclusions. Are you not sure if these tips apply to you? Do you have doubts about what to do in this time? Let me know in the comments.
ona crisis has thrown your planning into disarray, your turnover is declining and there is nothing you can do about it. At least… Now that you are at home, you might as well make the best of it. You may be able to take advantage of this situation, perhaps even afterwards. How? By reorganizing work processes.
The corona pandemic has the world in its grip. Chances are you are reading this from the improvised workspace at the kitchen table, instead of your regular desk at the office. It takes some getting used to, now that your manager has been replaced by your youngest daughter. Maybe you are extra productive in the quiet work environment of your living room, or you need the motivating attitude of colleagues for that. Either way, this is the time to try things out.
You have nothing to lose by proposing a new, lower price or better terms. The coming period of uncertainty is always a good argument, unless you abuse it and profit from this period. In many cases, by extending a contract, you also give the other party continuity in turnover.
Try to find and understand each other in this situation and do not abuse your position.
7. Experimenting is allowed, but ask the right questions
If you are going to invest in what works, it is useful to also be more critical of what has not yet proven itself. For example, all experiments and/or new channels in which you invest your budget.
If you have ambitions and want to continue testing, for example testing new marketing channels, then this is certainly possible. Just ask yourself the question: if I now put €3,000 into this experiment and the experiment fails... Is this due to the corona crisis or not?
If you know in advance that this will throw a spanner in the works, I advise against doing it. Because then you will not learn from the experiment. Whereas after the COVID-19 situation you can learn from the experiment.
If tough times are coming for your company, ask yourself this second question when conducting an experiment: if I now invest €3,000 in this experiment and the experiment fails… Can I justify making this uncertain choice to my colleagues/boss/staff?
There may be tough times and decisions ahead. canada telegram data Consider how long you can survive without income.
These are 7 considerations for your marketing budgets that I hope will help you. Of course, not everything applies to everyone. Look at it, think about it and draw your own conclusions. Are you not sure if these tips apply to you? Do you have doubts about what to do in this time? Let me know in the comments.
ona crisis has thrown your planning into disarray, your turnover is declining and there is nothing you can do about it. At least… Now that you are at home, you might as well make the best of it. You may be able to take advantage of this situation, perhaps even afterwards. How? By reorganizing work processes.
The corona pandemic has the world in its grip. Chances are you are reading this from the improvised workspace at the kitchen table, instead of your regular desk at the office. It takes some getting used to, now that your manager has been replaced by your youngest daughter. Maybe you are extra productive in the quiet work environment of your living room, or you need the motivating attitude of colleagues for that. Either way, this is the time to try things out.