The best way to stand out in crowded inboxes is to write irresistible subject lines. The subject line should be compelling to attract clicks, but it should also be concise to fit within the character limit.
[Check out our other article: 5 Quick Tips for Better Email Subject Lines]
Everyone is busy. Why add to the clutter? People generally like emails whatsapp number list that get to the point and don’t drag on forever. Plus, when scanning through their emails quickly, they're more likely to find your intended CTA before having a chance to click away.
If your email is on the long side, break up the email body copy into multiple paragraphs to provide visual breaks. This makes skimming much easier.
7. Include a call-to-action (CTA) button
The fact is, most recipients will scan through your email. That’s why you need to have one clear call-to-action button in every email.
You'll want to place your CTA in a location where it's easily visible and makes sense for someone to click on it. For example, you might put a CTA to download a free template in an email that describes a situation where you’d use it.
8. Add hyperlinks to your images
Not everyone is going to click on the obvious link or button. Some people will click on your images, especially if they're designed to resemble a sales flyer.
Another example would be inviting readers to download an ebook and including a picture of the ebook cover in the email. Don't just hyperlink the text next to the image telling people to "download it here." Hyperlink the ebook's picture as well.
People are naturally drawn to images much more than text, and you want to give your subscribers as many options to get your ebook as possible.
